Q4 2020 Performance of Top Unicorn Games in the UK

As we close the year 2020, it's time to look at how Unicorn-themed mobile games performed in the United Kingdom during the fourth quarter. Sensor Tower has provided us with insightful data on the top 5 Unicorn Games, which we will explore in terms of downloads and user engagement.

Kpopsies - My Unicorn Band by TutoTOONS saw a peak in downloads during the week of October 26 with over 20 thousand new users, before experiencing a gradual decline to 7 thousand by the end of December. The weekly active users followed a similar pattern, peaking at over 40 thousand in early November and settling at around 22 thousand by the year's end.

Another TutoTOONS creation, My Baby Unicorn, maintained steady download numbers throughout the quarter, hovering around 5 to 7 thousand weekly. The active users remained consistent as well, with a slight increase to nearly 18 thousand in the final week of December.

Shake It's Girl Games: Unicorn Slime experienced fluctuations in both downloads and active users. A notable spike in downloads occurred in the week leading up to Christmas, reaching over 3 thousand. Active users also saw a rise during the same period, reaching over 5 thousand.

Budge Studios' My Little Pony: Harmony Quest showed a significant increase in downloads from around 1 thousand to over 2 thousand in the final weeks of December. Weekly active users also saw growth, ending the year with nearly 3 thousand engaged players.

Lastly, Unicorn Mommy Care Game by Aysha Irfan had its downloads decrease from over 2 thousand at the start of the quarter to just over 1 thousand by the end. Active users saw a minimal drop, ending at around 1,700.

For more detailed insights and data on mobile app trends, Sensor Tower remains the go-to resource for industry analysis.